BUM Equipment Event

I just got home from my boss’ despedida. But before that, I was in BUM Equipment‘s event that was held at Discovery Suites, Ortigas Center. I went with Jepoy, Lalaine and Rocky. Although we were too late when we arrived, we somehow still managed to experience the fashion show.

Being an enthusiast of goth, punk, grunge and other street fashion, this is not the first time I’ve heard of BUM. In fact, I like BUM. Especially that series where Kuya Orly (one of our IT guys in my company) wears. I love that shirt with a skull in it. I always notice it when he wears that shirt. But, this is actually my first time being in an actual event (not exactly, because we arrived late). The event got my attention because BUM Equipment is supposedly a fashion brand with gothic and emo as a theme. Although it’s not quite in line with my opinion of what “gothic” is, being a goth myself, I do understand the concept of how it came to be branded as goth. As I was looking through the clothing designs via their newly launched website, I think their designs would fall more on the grunge and emo style more than goth. Though there are goths that uses bright colors, mostly industrial goths, the overall feeling just doesn’t fit right. And the mere idea of  it just doesn’t sit well with me. Probably the preppy feeling to it. But this is just me – the me who is very particular with these things. But then again, that’s the main point of it. It’s supposed to have that preppy looking, college feel to it.

This is what the fashion show is all about (this is the actual press release. I just copied and pasted it. =P):

BUM, one of the country’s leading brands in apparel, once again takes to center stage its newest collection, sure to reflect the youth’s unpredictable flair for fashion. Presenting Bum’s Collar-Ups Collections. Inspired by the fun eccentricity of fashion and the many possibilities one ca create, Bum’s Collar-Ups Collection celebrates color and innovation. Now out on racks for back to school season, it speaks of a whole new fashion statement: wearing collared shirts with a twist.

The colored collars come with a special design or logo at the back where it is usually left blank. A mix of fashionable designs give the collection a character all its own. Plaids, houndstooth, and a wide selection of prints scream a distinct mark that Bum’s modern, Goth feel exudes.

Mixing function and fashion, Bum’s creation have always been inspired by the youth who personify curiosity and non-conformity in style and in self-expression. Created for highly receptive and reactive individuals, Bum is supposed to be seen – and more importantly, heard by everyone else. Personal empowerment is sewn in every collection, hence, the “he wore/ she wore” character embedded in every piece of apparel.

This school season, Collar-Ups collection make a great conversation piece. So Bum around in style and be the campus fashion upper – Only with Bum’s Collar-Ups collections

BUM is available at all leading department stores nationwide.

Anyway, fashion show images are below. I’m not quite the photographer, so the lighting and the shot might be too noobish for a pro photographer’s opinion, so please let me slide. XD

Over all, I enjoyed this event.

And of course, special thanks to a lot of people – Azrael for the invite; the ultra nice PR, Judy, eventhough we were extremely late; Jepoy and Lalaine for the ride; Rocky for sending me to the Fort, despite me saying he doesn’t need to get down, he still did anyway; and Dos for getting me from Red Kimono to Pier 1, he got totally wet, gomen nasai! m(-_-)m. That’s it!